Climate Action Superhero

Engaging children and parents in the
fight against climate change

Addressing climate change includes coming up with ways to inspire action and give hope. This campaign used playful imagery to engage children and their parents with ideas on how to conserve energy and materials.

Emily Arlington created the superhero characters and supporting materials. She originally developed them as part of a class project at Parsons School of Design, where students were invited to present communications concepts to the United Nations supporting to sustainable development. She was hired as an external consultant to further refine the characters and campaign materials for release as an official United Nations campaign.